Director of Consulting Services | AI & SEO Specialist
Whitnash, England, United Kingdom
Through natural outreach - no PBNs. I started in SEO mastering organic linkbuilding in the most challenging niches: 'mens' pharmaceuticals', 'pay day loans', and 'gambling'. While competitors turned to paid links and blog networks, I built a reputation for securing quality coverage through pure outreach tactics.
This expertise evolved into Reach Creator, providing white-label linkbuilding services to leading SEO agencies across the US and UK, as well as in-house marketing teams. We focus on securing only the finest backlinks for our clients.
As founder of Confuse The Machine AI, I deliver exceptional results from AI systems. Our team specializes in voice automation, advanced chat support agents, and end-to-end data solutions. We develop research and support agents for teams and AI-powered SDR implementations that actually work.
Our approach to prompt engineering and system design allows us to extract more valuable outputs than standard methodologies. By employing advanced input patterns and system design techniques, we consistently achieve superior AI interactions where others hit limitations.
Looking to elevate your programming projects with AI that truly delivers? Let's discuss how we can help.
As well as developing solutions, we also offer a range of training in both Linkbuilding and AI Development and use within businesses.
Confuse The Machine · Full-time
Nov 2022 - Present (2 yrs 7 mos)
Dudley, England, United Kingdom · Hybrid
Confuse the Machine specialises in AI consultancy for marketing and sales outreach. Delivering advanced customisation to sales teams, enabling them to focus on dealing with warm responses instead of spending hours researching and cold outreaching prospects. Our team also has experience building business analytics and reporting platforms, and customer service/onboarding agents using the latest generative AI from OpenAI (chatGPT etc), Google Vertex AI and many open source models. Visit https://confusethemachine.com
BeyondCode.ai · Contract
Jan 2024 - Present (1 yr 5 mos)
Estonia · Remote
Delivering exceptional AI projects for enterprise brands including Banks, major Ecommerce stores and more. Primarily in document analysis, legal, finance and customer support (chat and email) verticals.
Reach Creator
Aug 2015 - Present (9 yrs 10 mos)
Dudley, United Kingdom
Working as a fulfillment agency for top Digital and SEO agencies, as well as in-house marketing departments, we provide outreach for link building and influencer marketing. Whether you want us to negotiate paid product reviews, or deliver coverage and links organically through our 'public relations' style outreach, we're able to get the job done. We wear the 'hat' you want us to wear, and take away all the challenges your team faces to execute for your clients, or your business.
Palladous
Jun 2014 - Present (11 yrs)
Dudley, United Kingdom
Palladous provide a complete package of business growth services specialising in using online strategies and an education based (media first) marketing approach to grow businesses and help them to improve their sales processes. If you're not sure why your business isn't selling online, despite 85% of customers making buying decisions online, get in touch. If you want your business to be the go to expert for local and national journalists when your industry is in the news, we can make those connections for you, and make sure the coverage you receive translates into sales - not just in the short term, but into the long term by building your site's authority, and your reputation locally and/or nationally. Most businesses with a web presence are missing out on a relatively easy 5-15% growth just from a few simple fixes and that's before the real PR, branding and content strategy is started - how much difference would that make to your sales and bottom line?
Project Highlight: Explainer Videos Can Boost Your Sales
Up to 80% more visitors become customers when you have video on your sales pages and on your site. Get in touch if you're interested in making your site more successful with one of our professionally produced animated videos.
Verticem Ltd
Aug 2012 - Present (12 yrs 10 mos)
Dudley, United Kingdom
Verticem Ltd provides executive level consulting to agencies and corporations.
Project Highlight: Verticem Ltd: Enterprise Consulting
Enterprise Consulting Services
LightningHTML.com · Full-time
Aug 2021 - Sep 2024 (3 yrs 2 mos)
Dudley, England, United Kingdom
At ReachCreator we were endlessly helping clients develop stylish animated linkbait pages and other marketing assets. As part of that we've built a team of highly skilled web designers, coders and devs. As it has grown it made sense to spin that out to a standalone business and LightningHTML was born. It's the design agency we built to support our own clients and marketing, now available to everyone! In 2024 Lightning HTML merged with our operations at Confuse The Machine.
Wait.co.uk
Apr 2013 - Jun 2014 (1 yr 3 mos)
Oxfordshire
Wait.co.uk is growing fast with over sixty UK based, professional copywriters with expertise in all fields from finance writing to health SEO copywriting. Tasked with supporting the growth of the business to be one of the premier suppliers in the UK my role includes:
Copywriting for the web is a competitive niche where customers expect the best but are very price sensitive due to the nature of the commodity. To compete, the Wait writing service takes a razor-sharp approach to quality to set ourselves apart as the only provider delivering web content at a strong price point without sacrificing quality.
Warlock Media
Feb 2012 - Jun 2014 (2 yrs 5 mos)
Self employed project manager specialising in search, currently contracted to head up the Search Marketing Operations at Warlock Media. I only look after the toughest clients from sectors such as travel, finance, logistics and pharmaceuticals for one of the best worldwide digital marketing and search engine marketing agencies.
ProBuyToLet.Com
Jun 2011 - Jan 2013 (1 yr 8 mos)
West Midlands
Part owner of the business my role is to manage the editorial and content team at what has become a notable landlord advice and news portal in the UK aimed at providing Buy To Let finance information and property news.
Fountains Hosting
Apr 2008 - Feb 2012 (3 yrs 11 mos)
Managed a range of web properties, primarily in the Finance and Online Gaming sectors to increase revenue, develop new content and affiliate partnerships. Managed the project to deliver a new Intranet for a large NGO in the US.